I am from the Russian Far East and live in Brazil. I have worked with AI since 2020 — designing and building systems myself. Alongside that, I have always worked in commercial operations: funnels, teams, revenue.
As Tomoru’s commercial director, I helped grow the company from zero to operations in 29 countries; in 2023, Tomoru was named Yandex Cloud’s Best AI/ML Partner. Along the way, I assembled the full collection: solutions that help a company scale and ones that cost it dearly. The latter taught me even more.
Now I am building Isty, a studio for AI automation for businesses, and I run commercial operations at Three Sisters every week: metrics, funnel, sales team. I like businesses that are run by numbers, explained plainly, and have teams that enjoy pursuing their goals.

I write about what I implement myself: what worked, what did not, and what it cost.
I filter out noise. If the channel is quiet, the news does not affect your work.
It is not a sales funnel. You can simply come by and read at your own pace.












